Driving Politics
Home >Miscellaneous Issues > Propaganda > Italy: Top Model Poses for a Red Light Camera 
Print It Email It Tweet It

Italy: Top Model Poses for a Red Light Camera
Italy turns to a top model to promote a new road safety campaign.

Megan Gale
Italy's Road Ministry has tapped top Australian model Megan Gale as the official spokesman for road safety. Her new job is to encourage Italian motorists to "slow down."

Gale, 29, explained that she prefers driving in her home country because, "There are more police on the road, more speed traps and red-light cameras. They've cracked down a lot in Australia, whereas here they're more lenient, although the Italians seem to think their law's quite tough."

Gale has starred in three Italian films and is widely recognized from her role in cellular phone advertisements. Vice-Minister of Transport, Mario Tassone selected Gale for the road safety campaign because, "Megan Gale is genuine and gives a strong message."

Article Excerpt:
Ticking off the paparazzi for making too much noise as they jostled for photos, Gale spoke in fluent Italian to urge young motorists to "respect the rules and behave responsibly on the roads." Later, she admitted she coped better in Australian traffic. "It's definitely more chaotic here in Italy," she said.
Source: Gale gets paid to stop the traffic (Australian, 3/19/2005)

Regional News:
Other news about Australia

Permanent Link for this item
Return to Front Page

Related News
Canada: City To Pay $200k For Photo Radar Propaganda Campaign

New Jersey: Camera Company Uses Deceptive Crash Footage

State Governors Honor Red Light Camera Company Front Group

Maryland: Traffic Camera Company Implements Propaganda Campaign

Traffic Camera Company Embeds Former Spokesman At Arizona Republic

View Main Topics:

Get Email Updates
Subscribe with Google
Subscribe via RSS or E-Mail

Back To Front Page

Front Page | Get Updates | Site Map | About Us | Search | RSS Feed Driving politics